MEET THE FOUNDER

I'M MATT HERRING. 

I DON'T JUST STUDY PERFORMANCE. 

I TEST IT.

I'm an ultrarunner, strength athlete, scientist, and performance coach who's spent decades exploring what the human body and mind can do.

Forged Grit is where I bring those lessons together.

A LIFETIME OF PUSHING LIMITS. AND LEARNING WHEN NOT TO.

MY STORY

I ran my first ultramarathon at 17. Since then, I've chased performance through adventure racing, Ironman triathlons, CrossFit, powerlifting, and long days on mountain trails.

I also earned a PhD in Pathology, developing a scientific approach to understanding how the body works, responds, and adapts.

But some of my most important lessons didn't come from competition or a laboratory.

Injuries, health challenges, and the demands of everyday life taught me something that hard training alone never could:

Sometimes working harder isn't the answer. Sometimes you have to work differently.

Today, I'm pursuing a three-year goal to become a competitive ultrarunner while maintaining strength and preparing for major endurance expeditions.

It's an ongoing experiment in performance, adaptation, and what it really takes to become more capable.

FITNESS IS THE LAB. LIFE IS THE TEST.

WHY I BUILT FORGED GRIT

I believe fitness is about how well you're adapted to the tasks you need to perform.

For an athlete, that might mean running farther, lifting heavier, or moving faster.

For someone else, it might mean having the strength, energy, discipline, and adaptability to handle the demands of everyday life.

Training gives us a place to develop and test those abilities. But putting the lessons to work beyond the gym takes deliberate effort.

That's what Forged Grit is about.

Build capability. Train with purpose. Learn from experience. Adapt when things change.

Not because life will get easier.

Because you can get better at handling what it demands.

THE PURSUIT OF BETTER PERFORMANCE.

WHAT YOU'LL FIND HERE

REAL-WORLD EXPERIMENTS

Follow my training, challenges, expeditions, setbacks, and progress as I test the limits of my own performance.

SCIENCE & PRACTICAL KNOWLEDGE

Explore strength, endurance, durability, recovery, mindset, and what the evidence actually tells us.

PERSONALIZED PERFORMANCE COACHING

Get help building capabilities, setting priorities, and making meaningful progress around your own goals and constraints.

YOUR PERFORMANCE. YOUR NEXT MOVE.

You don't need to chase my goals. You need a system that helps you pursue yours.

TAKE THE FREE ASSESSMENT